Right, so Amazon is reportedly in talks to bundle free or reduced-cost mobile service with its Prime subscription. I figure as long as we’re talking about making Prime more useful, I might as well contribute!

Here are my ideas:

• Buy Kindle books on the iPhone. Amazon pays Apple the digital fee on your behalf.
• Veto power. If Amazon decides not to renew a show, a critical mass of Prime subscribers can overrule the decision.
• Secret Santa. Amazon sends Prime subscribers a random overstocked item from its warehouse. It’s usually a tangled clump of cords.
• Layoff participation. Every time Amazon does a layoff, Prime subscribers get to vote on who in the C-suite is also out.
• VIP section at Whole Foods and One Medical. Serves champagne.
• S...

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