It's early June and the vibes are decidedly off in Cupertino.

The hype leading up to Apple's last two developer conferences felt much different. There was anticipation in 2023 for a potentially groundbreaking new headset. In 2024, there was a sense of urgency leading up to the company's AI announcements and whispers that Siri might actually, finally be good at something. But 2025?

Well, things are different.

The Vision Pro was the big announcement at that 2023 show, and it's, uh, still around. Apple has reportedly cut production due to slow sales, and you can get one at a steep discount on eBay. Maybe the price is wrong. And the big AI announcement last year? How's that going? As it stands, Apple Intelligence is stalled out. The features that Apple managed to deploy are underwhelming, and the meaty update to Siri has been delayed - maybe even for years. It sounds like the whole thing was a real fiasco inside Apple, and publicly, the company took down an ad showcasing Siri features that simply don't exist yet. Ouch.

And then there's the legal stuff. In 2021, a court in California ordered Apple to let developers add links allowing customers to make purchases outside of their a …

Read the full story at The Verge.

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Link :
https://www.theverge.com/apple/681739/wwdc-2025-epic-trial-apple-intelligence