The purpose of the looking at the future...is to disturb the present!

Gaston Berger (1896-1960), francuski futurolog

Nike’s New CEO Has One Hell of a Challenge Ahead

A ruinous pandemic business strategy, declining innovation, exodus of talent, and a “worst sneaker of all time” accolade has laid the world's biggest sports brand low.
Link :
https://www.wired.com/story/nikes-next-ceo-has-one-hell-of-a-challenge-ahead/