Tim Cook Has a Strange Obsession
Apple CEO Tim Cook is far from giving up on virtual and augmented reality headsets, a gadget category that has been rife with failure and setbacks. As Bloomberg's Mark Gurman reported over the weekend, the tech giant is getting ready to launch not one, but two updates for its Vision Pro, a $3,499 mixed-reality headset that has seen sluggish sales and even giving wearers black eyes. That's despite rumors circulating last summer that Apple had given up on a follow-up device of the uber-expensive gadget. In fact, Cook is so convinced of the segment that he's looking to beat Meta […]
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